Sony today introduced the new HVL-F58AM flash unit â€“ it can swivel 90 degrees left and right on a horizontal axis in addition to the conventional up and down vertical adjustment.
Sony calls it the Quick Shift Bounce system and it offers versatile and flexible external lighting control. With a pivoting system, the camera and flash unit can keep the same orientation regardless of portrait or landscape shooting. This gives a higher degree of flexibility when arranging the direction of light, according to Sony.
The user can also take full advantage of the flash unitâ€™s built-in bounce card even during portrait shots since the flash head can maintain the same orientation as it would in the landscape position.
The HVL-F58AM flash unit will ship in September for about $500; pre-orders are accepted beginning tomorrow, June 20.