Ricoh Introduces New Concept with GXR Interchangeable Unit

Ricoh GXR Interchangeable Unit Camera System

The new Ricoh GXR is a completely new idea about the interchangeability of lenses on a camera unit. Instead of just the lens, the GXR has the lens, image sensor and processing chips in one unit. This whole unit is what you change when you change lenses. Is that a good idea?

Ricoh calls the GXR “the world’s first interchangeable unit camera system.” The camera unit itself does not have an image sensor. The sensor comes in a unit that also incorporates the lens.

Available in December, two camera units will be released with the GXR. The A12 50mm F2.5 MACRO camera unit uses a 12.3 megapixel APS-C size CMOS sensor, while the S10 24-72 mm F2.5-4.4 VC camera unit features a 10 megapixel 1/1.7-inch CCD sensor.

They will be priced at £419 / €459 for the body, £600 / €670 for the 50mm camera unit, £330 / €370 for the 24-72mm camera unit, £239 / €269 for the external flashgun and £219 / €249 for the electronic viewfinder.

[Site: Ricoh GXR]
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Published by Chris Malinao

Chris teaches Lightroom as workflow software to photography students at the FPPF, Federation of Philippine Photographers Foundation. He also teaches smartphone photography.