The Nikon D40 is the most compact Nikon DSLR to date, and the most affordable; so affordable in fact it competes even at the price point of many bridge-class cameras and some point-and-shooter compacts.
Its entry at the lowest bracket of the DSLR market is creating a buzz with its low price of $600, with its offering of point-and-shoot simplicity and the Nikon name.
Already, two major reviewers have a hands-on experience with the camera and they are reporting positive feedback.
Dave Etchells of Imaging Resource says this of the Nikon D40: â€œWhile it’s aimed at novice users, it in no way comes across as a “dumbed down” camera – The D40 is clearly all Nikon; its heritage is apparent throughout.â€
Photo: Dave Etchells/Imaging Resource
Etchells adds that the new cameraâ€™s small size combined with strong capabilities and loads of novice-friendly features make this a camera destined for greatness.
Phil Askey of DPreview notes that the D40 follows on from the D50 but at a significantly lower price point and with a subtly different feature set. â€œThe biggest news however is probably the fact that Nikon resisted the temptation to keep chasing megapixels (hooray for that) and instead appear to have concentrated on what makes a good camera, a decent viewfinder, short shutter lag, very short viewfinder blackout,â€ he said.
Grandma and grandpa are looking forward to their new point-and-shoot DSLR.