Sears and Kmart will be the first retailers to offer GE-branded digital cameras. The retail chains which are both owned by Sears Holdings, will begin carrying GE cameras in their U.S. stores around Memorial Day.
They will offer the A730, GEâ€™s entry-level camera, in standard black. Under an exclusive agreement with General Imaging, Sears will offer the A830 in white and the ultra-compact G1 in navy, while Kmart will offer the A830 in blue.
The prices are quite tempting. The A730, with 7 megapixels, 3x zoom and a 2.5-inch LCD screen will retail at $130, MSRP. The A830, with 8 megapixels is priced at $150 and the very compact and stylish G1 sells for $200.