HP Introduces Print 2.0 for Web 2.0

HP Print 2.0

HP is keeping up with Web 2.0 by unveiling what it calls as Print 2.0, a package of new Web-based printing services, tools, enterprise applications and technologies.

HP Print 2.0 is also the company’s blueprint to capture a significant share of the 53 trillion digital pages estimated to be printed in 2010 alone – an opportunity valued at more than $296 billion.

Print 2.0 has identified three key areas to accomplish HP’s goals:

1. Make it easier to print from websites, such as blogs and travel sites, and bring new printing capabilities to online properties;

2. Extend the company’s digital content creation and publishing platforms – for example, Snapfish and Logoworks – across customer segments spanning from consumers to enterprises; and

3. Deliver a digital printing platform that increases print speeds and lowers the cost of printing for high-volume commercial markets.

[Site: HP.com]

Published by Chris Malinao

Chris teaches Lightroom as workflow software to photography students at the FPPF, Federation of Philippine Photographers Foundation. He also teaches smartphone photography.