BenQ is a no-show at the ongoing Computex Taipei 2007. The troubled electronics manufacturer has decided to stay away from Taiwanâ€™s biggest electronics show while nursing its wounds.
It plans to save money for other marketing activities instead while moving towards spinning off its branded-products business. BenQ also plans to change its name to Jia Da Corporation and focus exclusively on contract manufacturing, which accounts for 60-70 percent of the company’s business.
BenQ Corp â€“ which sells notebooks, monitors, LCD TVs and lately, cameras â€“ bumped into a wall recently with its ill-fated acquisition of Siemens AGâ€™s mobile phone unit and lost $1-billion. It also skipped last Januaryâ€™s Consumer Electronics Show.
But in an announcement today, BenQ bared their consolidated revenue for the month of May, saying the company’s core business recorded sales of NT$10.6 billion (US$321M), up 6% month-on-month.