Pentax Optio W30 Dives Deeper to 10 Feet

The Pentax Optio W30 waterproof digital camera is diving a bit deeper underwater while boasting some new features of its own. The W30 is an enhancement of its successful W20 predecessor which could go 5ft (1.5m) underwater for 30 minutes. The new camera can now take underwater photos at 3 meters deep continuously for 2 …

Cellular Abroad Offers National Geographic Talk Abroad Travel Phone

Cellular Abroad is offering an alternative solution to the expensive, impractical and often times complicated mobile phone services while traveling in many countries. And it’s got the National Geographic logo on it. They call it the National Geographic Talk Abroad Travel Phone. There’s no contract to sign because it’s prepaid and users can get free …

Argraph Adds QPCard 102 4-Step Grayscale Reference Card

Argraph Corp. announced today a refined version of its grayscale reference card, the QPcard 102, designed to solve the problem of digital cameras with color accuracy. This is especially useful for professional photographers who must quickly establish a neutral gray balance when shooting RAW images. The new QPcard 4-Step Grey Scale Card (QP102) has two …

Fujifilm Finepix S5 Pro Now on Sale

The Fujifilm Finepix S5 Pro digital SLR camera is now available at Park Cameras UK for £1199 (~$2300) VAT included. The S5 Pro is said to achieve more film-like images with high dynamic range from its Super CCD SR Pro double pixel technology coupled with Fujifilm’s new Real Photo Processor Pro, making it ideal for …

Sigma SD14 DSLR to Ship March 6

Sigma finally announced today that its SD14 digital SLR camera is ready for primetime. Nope, it didn’t come out today, the SD14 – according to Sigma – will ship beginning March 6, with some accessories launching alongside the camera, and others a month or two later. Sigma previously announced that it had postponed the launch …

Lexar Announces Two Fast Card Readers, Plus a Fast Card

After you’ve shot gigabytes of photos with your spanking brand new DSLR, you don’t download the pictures straight from the camera, Sonny; that will take you forever and a half. You use a fast card reader like the pros do. Yeah, fast card readers like these two from Lexar. They’ve just announced a Firewire 800 …

Sandisk Shares Tumble After Cost-Cutting News

Shares of flash memory maker Sandisk dipped 95 cents to $39.16 on the Nasdaq Stock Market Tuesday after it announced broad cost-cutting measures. Blaming stiff competition and weak demand, Sandisk said it plans to lower chip prices, eliminate some 250 jobs and downgrade executive salaries. Consequently, financial analyst R.W. Baird downgraded Sandisk to “neutral” from …

American Recorder Technologies Introduces SIB-180 Studio-In-A-Box

American Recorder Technologies, Inc. has introduced their latest Photo Studio-in-a-Box Professional Model SIB-180, featuring a 16″ x 16″ x 16″ soft lighting tent with a built-in reflector system and two 5500K lights. The reflectors and soft lighting tent fold out easily for set up. The kit also includes a double-sided background and a heavy duty …

Ilford Brings Back the SFX 200 Infrared Film

The Ilford SFX 200 infrared film is coming back in March 2007 as part of Ilford Photo’s commitment to reintroduce various specialist films to monochrome photography. The SFX 200 is a medium-speed black-and-white camera film for creative photography. Ilford says the SFX 200 is a special red-filtered film perfect for landscapes, mountain scenery and similar …

Nikon Pours Out 8 New Coolpix Digital Cameras

It’s an avalanche of digital cameras from Nikon as they introduce eight new models to their Coolpix line: one in the P series, four in the S series and three in the L series. Leading the pack is the Coolpix P5000, a 10-megapixel camera that allows creative controls. It has a host of advanced features …