You can tweet about your breakfast, or about your dog, or just about any number of mundane things, but you can also use Twitter to tweet about your business, your passions and just about anything that’s important to you. That’s why Twitter is used by businesses, non-profit organizations, celebrities and people who want to reach a vast number of people immediately.
With The Twitter Book, Second Edition (O’Reilly Media, $19.99 USD), co-written by widely recognized Twitter experts Tim O’Reilly (@timoreilly) and Sarah Milstein (@sarahm), you’ll quickly get up to speed not only on standard features, but also on new options and nuanced uses that will help you tweet with confidence.
This fully updated edition is jam-packed with all-new real-world examples, solid advice, and clear explanations guaranteed to turn you into a power user, whether you’re using Twitter to keep in touch with friends or build your brand.
“Twitter has emerged as a key channel not only for individuals who want to exchange ideas and information, but for businesses, too,” says Milstein. “We’re proud that the first edition of The Twitter Book helped tens of thousands of people and companies make great use of the medium. But Twitter tends to change a lot. So the new edition is completely updated, with one hundred percent fresh examples, plus tips and tools that will let readers get the most out of Twitter as it works today.”
With the full-color examples and friendly text, you’ll learn how to:
- Use Twitter to connect with colleagues, customers, family, and friends
- Stand out on Twitter
- Avoid common gaffes and pitfalls
- Build a critical communications channel with Twitter – and use the best third-party tools to manage it.