Hasselblad Showcases H4D-31 Medium Format Camera at Photokina

Hasselblad H4D-31 Medium Format Digital Camera

Hasselblad is showcasing the H4D-31 digital medium format camera at Photokina 2010, offering a 31-megapixel sensor and a price that’s relatively lower than the 40-MP H4D-40 ahead of it.

Hasselblad says the H4D-31 delivers the same superior image quality that is the hallmark of the Hasselblad name, thanks in part, to the combination of its low noise color filters, Hasselblad Natural Color Solution (HNCS) with its single color profile and exquisite performance of the HC/HCD line of lenses.

The H4D-31 is available in two configurations, both with the latest version of Hasselblad’s Phocus 2.6 software. The first, designed for high end 35mm DSLR photographers, comes bundled with an 80mm lens. The other offers a digital medium format solution for V-System users by bundling the H4D-31 with a CF-lens adapter. Both options are priced at 9,995 Euro (+tax), or about $13,400.

[Site: Hasselblad USA]

Published by Chris Malinao

Chris teaches Lightroom as workflow software to photography students at the FPPF, Federation of Philippine Photographers Foundation. He also teaches smartphone photography.