Google Launches Picasa 3.0 with Picasa Web Albums

Google Launches Picasa 3.0 with Picasa Web Albums

After enticing us with its Chrome browser this week, Google is again trying to seduce us with its new Picasa 3.0 online photo editing software. It used to be easy to use Picasa on the Web, says Google, now it’s even effortless.

Google is launching a one-two combo of Picasa 3.0 (beta), the next generation of its free photo-editing software, alongside a major technology upgrade to its free online photo-sharing site, Picasa Web Albums.

Google said Picasa Web Albums now helps users automatically sort and share their online photos based on who’s in each picture. Instead of requiring you to painstakingly label your photos one-by-one, the ‘name tags’ feature in Picasa Web Albums uses advanced clustering technology to quickly group together pictures of the same person.

New features in Picasa 3 make getting your photos online easier than ever, according to Google, with a one-click ‘web sync’ that uploads an album and keeps it updated on the web when you make changes on your PC. Technophobes and photography buffs alike will find new ways to have fun with their photo collections and unlock the full potential of their digital cameras – producing great-looking photos that can be shared in a snap.

[Site: Picasa Web Albums]

Published by Chris Malinao

Chris teaches Lightroom as workflow software to photography students at the FPPF, Federation of Philippine Photographers Foundation. He also teaches smartphone photography.