JOBO AG announces the availability of the new JOBO photoGPS â€“ a small and lightweight Global Positioning System (GPS) receiver that fits directly on any digital cameraâ€™s hot shoe, just as if it were a regular flash unit, without the need for extra cables. JOBO photoGPS will be showcased at the companyâ€™s booth at Photokina 2008, September 23-29 in Cologne, Germany.
JOBO said the affordable new device allows automatic geo-tagging by capturing raw GPS data and time which enables new and more efficient ways to organize, search, visualize, and share photo collections.
Each time a photographerâ€™s digital camera takes a picture with the photoGPS attached to the cameraâ€™s hot shoe, JOBOâ€™s photoGPS automatically captures raw GPS data too and stores this information in its own internal memory. When the photographer has finished taking photographs, they unload their photos onto their PC in their normal way and transfer the companion raw GPS data information onto the PC with the included JOBO photoGPS software.
[Via: JOBO Press Release, 80KB PDF]