Hasselblad Releases Phocus 1.1 for Mac, 1.0 for Windows

Hasselblad Phocus

Hasselblad H3DII owners who use the Windows operating system on their computers may now enjoy the camera’s new image processing capabilities with the launch of Phocus 1.0 for Windows.

Released alongside Phocus 1.1 for Mac, the Windows version aims to extend the software’s reach to PC users. Phocus is Hasselblad’s answer to Apple’s Aperture and Adobe’s Lightroom.

“By modelling it on popular workflow, such as Aperture or Lightroom, we tried to ensure that the first version of Phocus was as familiar and appealing as possible,” said Christian Poulsen, Hasselblad CEO.

Both new versions of the software introduce international language support, enabling the Phocus interface to be run natively in English, German, French, Italian, Spanish, Japanese and Chinese. Both versions can also interpret the feedback from the Hasselblad HTS 1.5 tilt and shift adapter, which logs all movements as metadata.

[Site: Hasselblad]

Published by Chris Malinao

Chris teaches Lightroom as workflow software to photography students at the FPPF, Federation of Philippine Photographers Foundation. He also teaches smartphone photography.