Canon Unveils 3 New PowerShot Digital Cameras

Canon PowerShot S95 Digital Camera

Canon USA today announced three new high-performance PowerShot cameras – the PowerShot S95 (shown), the SD4500 IS and the SX130 IS digital cameras. The new cameras utilize Canon’s HS (High Sensitivity) SYSTEM for improved low-light shooting in the S95 and SD4500 IS cameras, High Definition (HD) video recording, High Dynamic Range (HDR) in the S95 camera and a more intelligent Smart AUTO mode, among other features.

Canon said the new PowerShot S95 camera, which updates the PowerShot S90, has been enhanced with 720p HD video capability and in-camera HDR scene mode. For macro-photography enthusiasts, Canon has built its Hybrid IS technology into the PowerShot S95 camera to compensate for angular and shift camera shake, making it the first PowerShot model to feature Hybrid IS technology.

The camera also sports a 3.8x optical zoom and an f/2.0 lens that opens up to 28mm wide with Canon’s Optical Image Stabilization technology, offering a wide-angle lens with excellent focus. Another feature is the manual control ring on the front of the camera. For the advanced amateur shooters, the control ring allows the shooter to access manual control options and RAW shooting capabilities, allowing for more photographic creativity.

Scheduled to be available late August, the S95 camera retails for an estimated price of $400.

[Via: Canon USA]

Chris Malinao

About Chris Malinao

Chris teaches Lightroom as workflow software to photography students at the FPPF, Federation of Philippine Photographers Foundation. He also teaches smartphone photography.

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