“So You Want to Be a Pop Star?“ is Canonâ€™s promotional campaign for its Powershot line of stylish compact cameras.
It could propel your dream to stardom if you get it right. Right, that is, if the stars align just so and Lady Luck smiles on you.
Itâ€™s a sweepstakes kind of promo. You have until November 16 to join. Simply log on to www.powershot.com and enter your name, mailing address, e-mail address, phone number and date of birth.
Ten finalists will be chosen at random on November 19, 2007 who will receive a new Canon PowerShot SD870 IS Digital ELPH camera to record a sixty-second video for the Web site that showcases their talents, whether that means singing, dancing or any other skill they think qualifies them to be a pop star.
The public can then view the finalists’ videos on November 27, 2007 at www.powershot.com where they can vote for their favorite pop star candidate until December 5, 2007. Any visitor to the site who submits a vote during this time has a chance to win themselves a trip to New York City and tickets to Z100’s Jingle Ball 2007.
The Grand Prize winner and voting bloc winner will be awarded round-trip airfare for themselves, plus one guest, to New York City. Both winners will be selected on December 7, 2007.
Once in New York, the pop star-in-training Grand Prize winner will have four days to explore New York City and will receive lessons with celebrity voice, dance, hair/make-up and wardrobe coaches.
And since pop stars need to be in the limelight, the Grand Prize winner will join Z100 DJ JJ and various Jingle Ball artists in the broadcast booth backstage before the concert. With their PowerShot SD870 IS Digital ELPH camera in hand, the Grand Prize winner will be able to get up-close and personal to some of the biggest music stars.
[Site: Canon USA]